GIVI Magazine - November de 2010 - EN

19 PETITE PILLION PASSENGERS: A kick start to their safety Giovanna Guiso, journalist and scientific researcher, has written a useful booklet entit- led -“La famiglia in moto” (Motorcycling for families) - in which children and parents are informed of the correct behaviour, regulations and useful products which ensure safety when travelling by motorbike and scooter. One of the strongly recommended accessories is our S650 Baby Ride child seat. Today’s hectic lifestyle is progressively driving and motiva- ting more people to choose dexterous 2 wheelers (motor- cycles and scooters) to navigate the increasingly chaotic city traffic, not only for the daily commute to work, but also for the school run. Unlike adults, these young passengers are less reactive in the event of a crash or a fall, unable to counteract knocks and bumps. For this reason, it is imperative to abide by the Highway Code regulations and to use specific accessories and clothing to protect our younger riders. For many years, Giovanna Guiso has been campaigning for road safety, and has promoted initiatives, meetings, round tables and conferences on this topic. Giovanna has written an informative booklet entitled “La famiglia in moto”(Motorcycling for families), which, on the one hand, aims to educate a new generation of road users, creating awareness of road rules, the limitations of a two-wheeled vehicle and the correct riding behaviour, and on the other hand, to stimulate parental responsibility by increasing the awareness of the consequences of their riding attitude. “To teach children the perils of the road – the author sta- tes –means to educate them in self-discipline, to respect their own and other people’s lives, and to take responsibi- lity for their decisions. Educating the parents through their children means to contribute the diffusion of road safety culture which is so lacking in our country, and which is fundamental for the reduction of the number of accidents involving young people, considering the zero population growth in Italy”. DUTIES OFTEN UNDERESTIMATED ) “After all, I’m only going a couple of miles, what could possibly happen!” This is the typical phrase of the parent (male or female) who gambles on their driving skills in traf- fic. However, the majority of accidents involving motorbi- kes and scooters actually occur in metropolitan areas. In other words, more often than not, they underestimate the importance of adequate gear (we’ve seen enough of the- se helmets two sizes too big) when carrying these “baby bikers”. Safety, for us at GIVI, has always been a parameter of pa- ramount importance. In fact, our product range includes items designed specifically for children. For instance, the S650 Baby Ride child seat, the only Italian product on the market, is suitable to correctly carry children aged betwe- en 5 and 8. Giovanna Guiso, spoke about the S650 at length during the presentation of her useful booklet, generating interest and curiosity among the attendees, pleasantly surprised